When your business suffers an economic downturn, you will discover that the best asset you have is the business relationships you have created. The business relationship you have built with your customers, employees and vendors is the only competitive capital you have.
You must nurture a network of personal and business relationships. This takes effort and diligence. You must remember that everyone is a prospective client so treat everyone that way.
Try to stay in touch with the people you meet through e-mail or other forms of communication methods. Ask them to refer you to people who might be interested in your business. Not only will a referral get you in the door, this will enable you to grow your network.
DON’T RUSH TRUST
You must be patient when it comes to building relationships. This takes time and the last thing you want to do is to rush things. Ask for nothing at the beginning of the relationship. Give more than you can get.
Wait until you have gained people’s trust. When you are trusted, they will refer business to you without you having to ask.
Now it’s time to watch this presentation!!! Its a MUST.
About the Author
abhishekshah
Proactive, diligent and target oriented professional with accomplished experience of 11+ years across Banking & Finance Services handling Sales & Marketing, Clients Acquisition, Corporate Sales, Business Development & Relationship Management. In his last assignment he served as Vice President & Head Acquisitions at Edelweiss Capital , where he was responsible for the overall strategy and execution of Edelweiss partnerships - indirect channels and direct channel client acquisition activities. He has worked with HSBC Group as Head of Sales for their NBFC, Zonal Manager with ABN AMRO & with ICICI Bank in various capacities. He loves Technology & calls Social Media as his first love. He Loves writing!!!
He holds a bachelor's degree in commerce from Delhi University and is a MBA from Institute of Management Technology, Ghaziabad.
He lives in New Delhi India with his proud family and spends his free time pursuing one of his many interests, which include tinkering with gadgets & hardware, playing with his little tiger Aarav!! He calls Appitive.com as the daily Social Media Appetizer!
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