So, once in a while, there’s this idea and there are people who bring unfamiliar ideas from the familiar, introduces new concepts, new applications and new thinking. I have been a big fan of Dr. Ali Anani, his simple but radical concepts that keep questioning the status quo. The best part is the brainstorming sessions on each of his slide decks which brings new prospective to the discussion.
Dr. Anani is the Managing Partner of Phenomena Communications. This company works on the concept of “Turning “goods” to best”. This is done through advanced research techniques to extract the triggers for action, from which new creative communication ideas are developed. The use of advanced technology such as mobile marketing, 3D Mapping, Interactive Walls and LED displays are testimonials of the ability of Phenomena to capture emerging opportunities.
The philosophy of Phenomena Communications is to start local to grow global. In one year Phenomena has established office in Istanbul and very soon will open two branches in Abu Dhabi and Jeddah. Meanwhile, Phenomena has affiliated with internationally known communication companies such as TouchMagic in India. This partnership has resulted in initiating interactive marketing in Jordan for the first time.
So, here’s a dedication to Dr. Ali Anani and best of his work. Hope you enjoy!
Architect for Breakthrough Achievement, Abhishek Shah has 13+ years of experience in selling, managing, building and leading sales organizations regionally and internationally. He is a sales development leader and experimenter. His ideas about selling are convictions about life, money, and meaning. He loves #technology & calls #socialmedia as his first love. He holds a bachelor's degree in commerce from Shri Ram College of Commerce and is a MBA from Institute of Management Technology, Ghaziabad. He lives in New Delhi India with his proud family and spends his free time pursuing one of his many interests, which include tinkering with gadgets & hardware, playing with his little tiger Aarav!! He calls Appitive.com as the daily Social Media Appetizer for which he is the CEO and managing partner.
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